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About Caleb Simpson

Caleb SimpsonI’m passionate about helping entrepreneurs and small business owners succeed!

As the founder of Bearded Brothers and Hemp Daddy’s Therapeutics, I developed a passion for eCommerce and email marketing because of the high customer engagement and better margins.

If you are a CPG or direct-to-consumer brand you can’t afford to NOT focus on your email marketing.

With the help of well-executed emails and automation sequences, I managed to achieve a 70% customer retention rate for Hemp Daddy’s Therapeutics.

Email automation is like making money in your sleep, it keeps customers engaged, and allows you to focus more on other aspects of your business; like improving margins, and new product creation.

I always like to say “There is always money in the banana stand” and your email list is the banana stand (Reference to Arrested Development).

No matter how big or small your list is, you are sitting on a gold mine of opportunity.

If you want to know more click the link below to book a FREE strategy session with me. I will help you discover some super easy changes you can make to start seeing immediate results. And don’t forget to subscribe to my email list above.

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Bearded Brothers Energy Bars

I Co-Founded Bearded Brothers in 2010 and ran it for eight years. During that time I helped grow the company to over 2,000 retail locations, including: REI, Whole Foods, and WalMart. We had great success online and with Amazon as well. In 2018 we exited the company and turned over the reins to a new set of Bearded Brothers (seriously).

Bearded Brothers Logo

Hemp Daddy’s Therapeutics

In 2018 I started Hemp Daddy’s Therapeutics, a direct-to-consumer CBD oil company targeting Endurance Athletes. Hemp Daddy’s was able to thrive in an ocean of other CBD brands thanks to effective email marketing, automatons, and targeting a very specific customer. Hemp Daddy’s achieved a 70% customer retention rate and merged with One Farm in May of 2021. (Note: link to One Farm is an affiliate link)